The Swan series was inspired by the expression of ballet-rate self and the perfect fusion of power and beauty. PUMA gathered various charms in different fields: Liu Wen, Zhang Yuxi, and Wu Minxia to interpret the story of bravery and self-confidence.

You can be elegant and you can be flexible

PUMA Elegantly Presents New Swan Series

Make more women continue to break through with exercise

Unleash the true self and the unique FIERCE nature

“I really like the design of this swan series. All the details reflect the source of inspiration for the 'black swan'. For example, the collage of feathers on the shoulders and the feathers and dark lines of the uppers are very unique. I believe the PUMA swan series will make everyone Feel the true beauty of sports."

--Liu Wen

"PUMA's Swan series subverts my impression of traditional sports equipment. It explains the detailed design of force and beauty. It is both mysterious and elegant. It makes me able to Show yourself.”

- Zhang Yuyu

Diving world champion Wu Minxia

Expressing self attitude through sports

After she retired, she is still stubborn about her love.

Determine the direction to stick to the end

Step by step to pursue the life you want

Bead Fabric

bead beaded

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