International brand HOPERISE held hands with Xiamen Ocean Boat Show 2011

New Fashion Pilot

Leading the new fashion of marine leisure - The 4th China (Xiamen) International Yacht Sailing Show 2011 was opened in Xiamen on November 4th, 2011. The international fashion brand HOPERISE as the official designated costume only, through the new fashion, the heart of the new urban men's personal style of life piloting, designed to promote quality and simple fashion, fine and classic style of German fashion concept.

The ocean has always been a paradise for human dreams. While looking at the 2011 international fashion platform, top international brands are all hand-in-hand with the marine elements, and they jointly perform a simple ocean feast for the global fashion community. The Xiamen International Boat Show organizing committee repeatedly screened and repeated selection among many brands, eventually throwing the olive branch to the international brand HOPERISE. On the one hand, HOPERSIE is an international brand that “growth in Germany, absorb in the world, and return to China”. On the other hand, the lifestyle of “new style fashion” advocated by it has always coincided with the theme concept of “Leading the new fashion of marine leisure” at Xiamen International Boat Show. It is reported that, along with HOPERISE, Rolls-Royce, Lamborghini, Jaguar, Steinway Piano and other world-class brands have enjoyed a sea feast.

According to international superyacht expert Mr. Li Yong, internationally more than 300-berth yacht exhibition has always been a crown-class exhibition of yachts, and this time, Xiamen International Yacht Sailing Exhibition is the largest water exhibition in China and more than 200 exhibitions. Brands, exhibitors, and top brands are the real yacht events in China. Even the world-renowned yacht industry Royal Phuket Marina (Royal Phuket Marina) has chosen this Xiamen Yacht Show as its debut in China.

According to Zhang Ruibiao, CEO of HOPERISE China, HOPERISE is the only designated apparel for Xiamen Boat Show. It aims to pilot the personal life style of the new men in the Chinese city. It is the “from heart” discovery and recognition of the HOPERISE brand by the Chinese elite.

HOPERISE not only integrates the brand intension with the yacht show, but also in the new season design, HOPERISE presents navy blue and other elements for the new urban men. The urban men's nautical style will be interpreted by HOPERISE's German style.

According to another report, Hu Bing, a star of plentiful humour that has just returned from studies abroad, has already signed a secret contract with HOPERISE. He will soon join hands with HOPERISE to open China. Urban new fashion lifestyle.

New Fashion Pilot - The international fashion brand HOPERISE will present a new wave of men's marine fashion, which is about to meet the ocean fashion in the urban life. ARE YOU READY?