Tribute to the 70s, enjoy this never-ending visual feast

If you are fortunate enough to see old photos and old videos of the '70s, it is an all-encompassing era in which people use clothing to build relationships with the times and to express themselves in designs. If you have not seen, please follow YOEYYOU together to open the door to memory. At 6 o'clock on the July 6, Shenzhen Convention and Exhibition Center Hall 5, YOEYYOU "70's retro walk" gives you enough reason to love 70 years. When the new design was redefined in the 1970s, I believe you will establish your own interpretation and quietly engage in a secret dialogue with that era in your heart.

Details of color leaving hiding, creating a sense of seniority

In YOYYYOU's design style, the visual impact is magnified, of course, this shocking power is not atomic lethal, it is moist, moisten typical of silent, as in the warm winter sun in the back, even if You close the facial features can smell its fragrance.

Meaningful design withstand the scouring of time, not overly complicated design to attract the eye, this season the design of high readability, at the details of each echo, this echo all the time in the spread of the brand embedded in the blood of the dark DNA, you can recall that era with these details, such as exaggerated but delicate exquisite shoulder, coat tail unique lines, or the brand custom-made chic buttons, that very strict treatment of color lining, all the details In highlighting the brand attitude.

This sense of sophistication is reflected in the color at the same time, not high profile, but in a romantic gesture to interpret the quiet winter picture, the first military-green design, with the design progressive, converted to nostalgia to reconcile the meaning of the warm powder, and then Add some saturated colors to break the season's dullness. It will be your warmest warm winter in winter.

Design does not stick to conventions, won a sense of ease

How to do not stick to the rules? 70's assured criteria is "no guidelines." Never behave, whether it is clothing or advanced custom, they are free to match the length of clothing, wearing a natural, free from fashion constraints, "casual" as the most was Respected qualities.

And this casual with more concealed in the YOEYYOU campaign this season, a variety of fabrics, folds fabrics, traditional suits fabrics, and even tissue fabrics, with different tailoring and match clothing texture and texture, even if submerged in People can also show individuality and attitude, to bring more inspiration and innovation in life.

Design elements reproduce, pay tribute to the 70's soul

Back to the series, tulle, metal texture, asymmetrical cut, floral, tassels, large profile, all with the same stage in the same frame but not stiff, this is the charm of the 70's, it is YOEYYOU's design power. Designer YOEY said hippie culture tassels elements, punk culture in the metal texture, neutral wide leg pants, printed back to nature, will be in the YOEYYOU 2017 autumn and winter to be reproduced and rebirth.

Read through these designs carefully, close your eyes and feel it, you may smell the shadow of Bianca Jagger, remembered her in a tuxedo, loose trousers, white shirts swagger the market. But also remember the poet Patti Smith, the most frequent hole jeans dress, and then boarded the mainstream magazine that year female model Beverly Johnson, if you think of it, the best; can not afford to, anyway, YOEYYOU is willing to work with you Tribute to this free and unrestrained era, with you a total of daring pioneering spirit, toward a better future.

brand history:

YOEYYOU, ​​founded in Shenzhen, an independent designer brand. Founder YOEY Youyue has nearly 10 years of high-end women's brand design experience, worked with Mason Martin Margela design team, the team does not rigidly adhere to the traditional fashion expression design. YOEY believes that the classic is left over from history, is the essence of the aesthetic improvement screening experienced by many generations. The brand also hopes to provide a more classic alternative to urbanites with a broader international perspective. I hope every woman who advocates self-expression and free lifestyle will show more confidence and uniqueness by wearing YOEYYOU.

To be sure, if you are fascinated by these designs, you can also move the O'PLAZA F2-038 Showroom from July 7 to 9 and touch these designs at close range and you are welcome to order , Exchange, pure business discussion; not welcome smashing field, plagiarism, peer-run Oh.

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