38WEEK Founder and Chief Designer Cherry.tse Hong Kong, as the hub of the world trend culture, has a rich and colorful multicultural life. Many Hong Kong people like to come from different countries, such as Japanese anime, Milan fashion, Italian classical music, the United States Movie ... History is a rich color, colonial culture in Hong Kong in 4OO years of turbulent collision, brandishing, British and American culture through the connection, the collision of two, gave Hong Kong culture a unique sense of identity, but also to the mainstream Chinese traditional culture to obtain a direct channel of creative transformation.

Many years ago, 38.WEEK founder Cherry.tse felt the multiculturalism in Hong Kong creative genes, more understand this cultural side, "looking for self-discovery" is the founder of Xie Qiu-li on the life course of the sentiment. year 2006. The 38WEEK, a brand created by Xie Qiuli, was founded in Hong Kong and absorbed the special multiculturalism of Hong Kong. It created a fashion philosophy of "finding and discovering a beautiful life" and created a unique life-style gift for expectant mothers.

38周

38 weeks brand originated in Hong Kong, was established in 2006. Is a collection research and development, production and marketing as one of the professional brand of tampon products entity enterprises. In the fashion capital of fashion --- Shenzhen, Guangdong has 4 production plants, employees reached more than 1,000 people, the world's advanced German imports of professional equipment, assembly line more than 500.

"Feel the beauty of life" is the 38 week company dedicated to promoting the attitude of life and product philosophy, 38WEEK brand positioning in the high-end line of maternal consumption, mainly for 20 to 35-year-old fashion, free pregnant mothers. Its design concept, style, has been around for the city mothers to create a beautiful way of clothing, decorate a better life, to create exclusive life mothers brand.

Since the brand was founded, 38 weeks has always had a strong original design force and advanced manufacturing technology product development team. Brand products adhering to the academic design philosophy, and melodramatic Europa style pen style, appropriately deduced it is romantic, passionate and unrestrained, but also fresh and natural, stylish pregnant mother simple personality charm. "38 weeks" brand products are the use of natural fabrics, cotton fibers, silk fabrics, making the brand flagship pregnant women clothing, as well as a series of underwear , radiation protection, shoes, socks and other products are more unique in style style and comfort , A powerful adjuvant young pregnant mother has become a pioneer in fashion, but also strongly reflects its high style taste life.

Since 2006, 38 weeks have undergone a 5-year maturity of the franchise market and so far it has over 500 counters / specialty stores in tier-1 and tier-2 cities in 32 provinces (municipalities) across the country. Scientific system management system and a strong marketing team has laid the foundation for long-term stable development, more rational distribution of marketing networks, popularity in the industry and consumer groups 38WEEK good brand reputation and brand quality, it will be our eternal belief.

寻找、发现生命的美好 准妈妈们的时尚生活

2011,38 weeks of fashion pregnant women fashion brand has become China's major new wave of North and South pregnant Mummy faithful around, highly respected fashion, a symbol of freedom of life!

As the expression of "38 Weeks" expresses, based on the deep experience of more than 200 days, nights and pregnancies of the Great Bully, and deeply understand that Bulletin boards are still stylish and free during the new birth; Thirst for beauty and comfort. 38 weeks since the birth date, has transformed the romantic vision of creating a beautiful lifestyle of urban mothers into practical actions of happiness. Lasted 5 years of development, 38 weeks with a strong original design support and advanced manufacturing technology, not only fully interpretation of the young pregnant mother fashion, freedom, personality trend of pregnant clothes, ergonomic design so that Bulletin boards of the body and with Clothing is more comfortable and harmonious between. It is sometimes elegant and feminine; sometimes generous decent, modern leisure; sometimes sunny, but sometimes rebellious uninhibited, go its own course ... considerate clothing, the trend of rhythm, understanding, freedom and fusion ... ... 38 weeks forever practice - Sincere and sincere mothers to provide supreme fashion stage, symbiotic glory and freedom!

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